ARTWORK REQUIREMENTS FOR DIGITAL PRINTING

ACCEPTED FILE FORMATS:

.EPS, .PDF, .AI, .PS, .INDD, .TIF, .JPG

Please include fonts, images, spot colors and dielines.

PREFERRED COLOR MODE:

CMYK (4 color process CYAN, MAGENTA, YELLOW, BLACK)

RGB files will be converted to CMYK and colors will vary.

RASTER VS. VECTOR:

Raster images are made up of dots/pixels/squares that create an image. Photos are raster images saved as .jpg, .png, & .tiffs. Vector graphics are made up of anchor points and paths. Vector graphics will never lose resolution when you scale. Vectors are required for various production methods such as router and vinyl cutting.

RESOLUTION:

72dpi minimum for large format. 300dpi minimum for small format. Resolutoin refers to image quality. DPI is short of Dots Per Inch. The higher the DPI the better. Resolution scales proportionatley which means, If you have an image sized @ 5”x5” @ 1000dpi when you increase the size to 10”x10” the image will be @ 500dpi. You can not add resolution to an image, this must be done upon file/photo creation.